Privacy policy

This is a starting template — have a lawyer review it before launch, especially the data-collection section below.

What we collect

When you request a free guide, we collect your first name and email address so we can send it to you. We don't collect any other personal information on this site. If you'd rather not provide an email at all, every guide page has a direct link to download the PDF without submitting the form.

How we use it

We use your email to send the guide you requested and, if you don't opt out, occasional updates about new free resources relevant to what you downloaded. We use Kit (ConvertKit) to manage this list and send these emails — your information is shared with Kit only for that purpose. We don't sell your information or share it with anyone else for marketing purposes.

Cookies & analytics

We use Google Analytics 4 to understand how visitors use this site — which pages are read, how people arrive here, and general usage patterns. Google Analytics sets cookies and may collect your IP address, device and browser information, and pages visited. We don't use this data to identify you personally, and we don't sell or share it with anyone outside of Google's role as our analytics processor. You can opt out of Google Analytics tracking using the Google Analytics Opt-out Browser Add-on, or by using your browser's "Do Not Track" or cookie-blocking settings.

California residents may have additional rights under the CCPA/CPRA regarding the "sale or sharing" of personal information — contact us at hello@frolicy.com with any request.

Contact

Questions about this policy can be sent to hello@frolicy.com.